It's been three weeks now since HireMeAspen officially launched, and I hit the town promoting it. Boy, have I already learned a lot about website launches!
Gameplan: Phase 1 ~ Filling Up Database of Workers
To date, we have about 55 unique profiles equalling 700+ cross-referenced profiles in our database. My goal is to get to 100 uniques by the end of the month. Agressive? Yes. But doable if I really hustle! I've got to keep the momentum going, and hopefully with 1. our launch press release being distributed tomorrow, 2, friends of friends finding out about the site, and 3. your continued support...we'll get there with ease.
For a FREE profile, register here using code: CH01100. This code will be valid for a few more weeks only, so take advantage of it now!
Gameplan: Phase 2 ~Targeting Partners
Once I reach the first goal of 100 unique profiles in my database (or roughly 1250 profiles appearing in over 165 job categories), I can begin to focus new efforts on Phase 2 which is targeting Silver and Gold partners. You can view details about our Partner Program here. We've signed up about 20 silver partners thus far which is better than awesome! Once The Hive (the worker bee / members-only area of the website) is launched at the end of July, members will be able to see the Silver partner offers listed in The Honeycomb section. First week of August, I'll start sending out membership cards so our worker bees can take advantage of these partner offers and start saving money!
I've formulated an exciting gameplan for the Gold partners: creating an irresistable and valuable promotional package consisting of not only a business profile for all website visitors to see (including hirers), but unique promotional opportunities with other businesses in the valley like Qittle's Local Deals. Plus, Gold Partners will receive display advertising opportunities on the site, preferred partner mentions on the site (ie. Partner Spotlight), social media marketing, and much, much more. Stay tuned. I've got more exciting things on the horizon for the Gold Partners.
And I've already met so many wonderful, interesting and supportive locals! I'm finding that Facebook is a great way to generate brand awareness, so I've been playing around with several versions of targeted ads -- It's fun to see the results! Lots of people come up to me indicating that they've seen my logo around town....from our gorilla marketing efforts of blanketing parking lots with info cards to community board flyers to hats and signage. This feedback is great considering no press, no advertising, yet.
Spread the Word
Become a fan on Facebook. Follow us on Twitter. And, if you're reading this post via FB/Twitter, please retreet/resend it to your friends. Help me spread the word so I can help the hard-working locals. Tell your friends/business partners we're looking for sponsors. HireMeAspen is just what the Roaring Fork Valley locals need!
I'm jazzed for success, and I define success as: "locals ... getting hired, making money, saving money, being connected and having fun doing work they love!"
Thanks for being a part of the HireMeAspen community. Let's get this snowball rolling!
Showing posts with label aspen part time jobs. Show all posts
Showing posts with label aspen part time jobs. Show all posts
July 25, 2010
July 1, 2010
Today, HireMeAspen is live!
The beta period is over. And a new phase begins...
The website has been tested. Changes have been made. And now comes what will be the easiest part...selling HireMeAspen to the locals!
Why easy? Because I believe in my site. I've worked hard to put myself in each user's situation, and offer an ROI that is irresistable to all 3 groups of users (workers, hirers and partners).
WORKERS
(View our Profile Example here.)
Workers can display their detailed profile in up to 15 job categories for only $7.50/month at launch (that's .50 per category -- per MONTH -- to showcase your talents to potential hirers. We over over 150 job categories to choose from. On top of that, they can actually save money once they become a member by taking advantage of all the local partner discounts offered to the membership. They can join a crew. They can connect with other locals. They can rate/recommend workers and hirers, they can access the Resource Center. They can attend membership events. They can and will SUCCEED when they join forces with HireMeAspen.
HIRERS
(View our Job Categories and find a worker here.)
Hirers have it made on our site! They not only can search for workers and view the profiles for FREE, they can also access their contact information! No charge. For a limited time, hirers can easily post a job for all the members to view. Hireres can send a quick email blast to a category of workers to let them know they're hiring when pressed for time. They can hire a crew. They can rate and recommend workers. And coming soon, they can manage their projects by maintaining a list of workers, schedule work and manage all their pending and completed projects (this feature will be great for property managers!).
PARTNERS
(View our Partner Program here.)
We offer 3 different levels of partners: Silver, Gold and Platinum. Silver partners receive a listing in The Hive (the members area of the website) when they offer our members a discount for patronizing their restaurant, retail store or service business. This Silver level is FREE. What better way to drive traffic to your business to increase your sales! For $300/year or $25/month at launch, the Gold partners get "preferred partner" status and receive other benefits such as display advertising, appearing in the partner spotlight, recognition in local advertising, social media mentions, and much much more. The Platinum partner level is for sponsors. This level is customizable to meet the needs of both parties; thus costs are variable.
Our ultimate goal at HireMeAspen is to ensure that we meet the needs of the local community. Many resort locals need to work three jobs to maintain a life in the resort they love.
HireMeAspen is here to help those passionate and driven locals not just survive, but thrive.
The website has been tested. Changes have been made. And now comes what will be the easiest part...selling HireMeAspen to the locals!
Why easy? Because I believe in my site. I've worked hard to put myself in each user's situation, and offer an ROI that is irresistable to all 3 groups of users (workers, hirers and partners).
WORKERS
(View our Profile Example here.)
Workers can display their detailed profile in up to 15 job categories for only $7.50/month at launch (that's .50 per category -- per MONTH -- to showcase your talents to potential hirers. We over over 150 job categories to choose from. On top of that, they can actually save money once they become a member by taking advantage of all the local partner discounts offered to the membership. They can join a crew. They can connect with other locals. They can rate/recommend workers and hirers, they can access the Resource Center. They can attend membership events. They can and will SUCCEED when they join forces with HireMeAspen.
HIRERS
(View our Job Categories and find a worker here.)
Hirers have it made on our site! They not only can search for workers and view the profiles for FREE, they can also access their contact information! No charge. For a limited time, hirers can easily post a job for all the members to view. Hireres can send a quick email blast to a category of workers to let them know they're hiring when pressed for time. They can hire a crew. They can rate and recommend workers. And coming soon, they can manage their projects by maintaining a list of workers, schedule work and manage all their pending and completed projects (this feature will be great for property managers!).
PARTNERS
(View our Partner Program here.)
We offer 3 different levels of partners: Silver, Gold and Platinum. Silver partners receive a listing in The Hive (the members area of the website) when they offer our members a discount for patronizing their restaurant, retail store or service business. This Silver level is FREE. What better way to drive traffic to your business to increase your sales! For $300/year or $25/month at launch, the Gold partners get "preferred partner" status and receive other benefits such as display advertising, appearing in the partner spotlight, recognition in local advertising, social media mentions, and much much more. The Platinum partner level is for sponsors. This level is customizable to meet the needs of both parties; thus costs are variable.
Our ultimate goal at HireMeAspen is to ensure that we meet the needs of the local community. Many resort locals need to work three jobs to maintain a life in the resort they love.
HireMeAspen is here to help those passionate and driven locals not just survive, but thrive.
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